National Book Tokens Gift Card

Send a beautiful e-card with this National Book Tokens gift card inside!
Your recipient can choose to spend the gift card at National Book Tokens or in any of the other brands we support in their country.

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Buy a National Book Tokens Gift Card

National Book Tokens celebrates the joy of reading. Accepted in major chains and independent bookshops across the UK and Ireland—including Waterstones, WHSmith, Blackwell, Eason, Foyles, and John Smith—and with online retailers, it opens shelves of stories and knowledge.

A National Book Tokens gift card lets every reader choose what they love: bestselling fiction, children’s favourites, graphic novels, study guides, cookbooks, and more. It’s a thoughtful choice for book lovers, students, and curious minds.

With broad acceptance and trusted heritage in bookselling, National Book Tokens supports local bookshops while offering exceptional choice.

How to Send a National Book Tokens Gift Card

Create Your Joyogram

A digital card or board. You and other contributors can add personalised messages, gifs, videos or photos to make it personal.

Collect Contributions

We make it easy to collect money from contributors towards a gift card via an easy shareable link. Or you can buy one yourself directly.

Send Joy!

Your recipient gets the digital Joyogram together with their gift card and can choose from our many brands they can use it in such as National Book Tokens.